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The Urban Revolution team is all about discovering smarter, eco-friendly solutions and sharing those insights with our community.

We’re excited to connect and help bring your sustainable vision to life!

100% Recycled Toilet Paper - Who Gives a Crap

  • Made with 100% recycled paper
  • 400 sheets per roll
  • No inks, dyes or scents
  • WGAC 3-ply TP is as soft as unicorn kisses and as strong as 1000 ponies!

About Who Gives a Crap (WGAC)

Simon, Jehan and Danny launched Who Gives A Crap in 2012 through a crowdfunding campaign when they learnt that 2.4 billion people don't have access to a toilet. That's roughly 40% of the global population and means that around 289,000 children under five die every year from diarrhoeal diseases caused by poor water and sanitation. That's almost 800 children per day, or one child every two minutes.  The business has continued to grow and they donate 50% of their profits to help build toilets and improve sanitation in the developing world.

Sanitation is an integral part of WASH, an acronym that stands for Water, Sanitation and Hygiene. Each of these elements is essential in ensuring that developing communities protect themselves from disease and illness caused by contact with waste. When working together, clean water sources, toilets and proper hygiene can completely eliminate waterborne illness and disease, and protect waterways from pollution by human waste.